How to stop Spotify from sharing your data and why you should
Spotify is listening. It sounds like an awful joke, but the hugely popular music streaming service collects, saves, and distributes tons of seemingly innocuous user data, resulting in an incursion that’s far more than the sum of its parts. While Spotify consumers are busy swinging, the company is busy leveraging the data generated by this swing.
It also generates a surprising amount of revenue. What Spotify does with this data, and why you should care, are complicated concerns involving third-party advertising, densely written terms of service, and inferences drawn from every song or podcast you’ve ever listened to on the site. streaming.
However, part of this digital disaster, according to privacy experts, is extremely simple: Spotify users need to pay attention to how their data is being used and take steps to limit that use wherever possible.
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If you are a Spotify user, you are already paying $9.99 per month. There is no need to unwittingly send your sensitive personal information for free. Luckily, there are steps you can take to restrict what Spotify does with its massive database of data points about your life, or at the very least make it a bit more difficult for the company to pull benefit from your data.
How do Spotify users keep the collection and sharing of their data to a minimum?
Spotify customers who fear their listening habits will be used against them thankfully have more alternatives than “cancel your account”.
The most obvious and immediate action people can take is to turn off personalized ads in their privacy settings.
“If you use Spotify’s ad-supported services and opt-out of receiving personalized ads, we will not share your information with third-party advertising partners or use information obtained from them to show you ads. personalized,” adds Spotify’s privacy settings website.
To opt out of personalized ads, follow these steps:
- Go to your Spotify account and sign in.
- Select “Account” from the “Profile” option in the upper right corner. This will launch your browser if you are using the desktop app.
- Select “Privacy Options” from the left menu.
- Scroll to the bottom of the page and make sure “Process my personal data for targeted advertising” is disabled.
Also, “opt out of Spotify processing your Facebook data” while you’re at it. This implies that Spotify will “stop processing all Facebook data shared with Spotify and save personal data that allows you to log in to Spotify using your Facebook account,” according to the company.